NBA CHINA 2019
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This was a pitch between 12 companies for NBA China.
We designed a set up for the NBA for the LAKERS VS NETS game set to be held in shanghai at the end of
the year. Using 3D perspective effects on a floor projection and introducing laser mapping to interact
with the content on the court and the central screen we proposed a sequence of mapping
the year. Using 3D perspective effects on a floor projection and introducing laser mapping to interact
with the content on the court and the central screen we proposed a sequence of mapping
to cover a 3-min opening show for the game.
Full Credit List
E. Producer - David Ran, Jason Kirby
Creative Direction - Kaism Lim, DB Gao
Art Direction & Design - Lock Yi, Iris, Feng Hang
Story Boarding - Iris, Feng Hang
CG Support - Fu Kun, Xiao He
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